• Wella Color Touch Demi-Permanent Hair Color 2 oz
  • Wella Color Touch Demi-Permanent Hair Color 2 oz Pure Naturals
  • Wella Color Touch Demi-Permanent Hair Color 2 oz Rich Naturals
  • Wella Color Touch Demi-Permanent Hair Color 2 oz Deep Browns
  • Wella Color Touch Demi-Permanent Hair Color 2 oz Vibrant Reds
  • Wella Color Touch Demi-Permanent Hair Color 2 oz Special Mix

View all products by Wella

Wella Color Touch Demi-Permanent Hair Color 2 oz


$ 13.89

Choose Color
Choose Color
0/00 Clear Special Mix
0/34 Gold Red Special Mix
0/45 Red Red-Violet Special Mix
0/56 Red - Violet Violet Special Mix
0/68 Violet Blue Special Mix
2/0 Darkest Brown/Natural
3/0 Dark Brown/Natural
3/68 Dark Brown/Violet Pearl
4/0 Medium Brown/Natural
4/5 Medium Brown/Red-Violet
4/57 Medium Brown/Red Violet Brown
4/6 Medium Brown/Violet
4/71 Medium Brown/Brown Ash
4/77 Medium Brown/Intense Brown
44/65 Intense Medium Brown/Violet Red-Violet
5/0 Light Brown/Natural
5/03 Light Brown/Natural Gold
5/1 Light Brown/Ash
5/3 Light Brown/Gold
5/4 Light Brown/Red
5/5 Light Brown/Red-Violet
5/66 Light Brown/Intense Violet
5/71 Light Brown/Brown Ash
5/73 Light Brown/Brown Gold
5/75 Light Brown/Brown Red-Violet
5/97 Light Brown/Cendre Brown
6/0 Dark Blonde/Natural
6/3 Dark Blonde/Gold
6/35 Dark Blonde/Gold Red-Violet
6/4 Dark Blonde/Red
6/45 Dark Blonde/Red Red-Violet
6/47 Dark Blonde/Red Brown
6/7 Dark Blonde/Brown
6/71 Dark Blonde/Brown Ash
6/73 Dark Blonde/Brown Gold
6/75 Dark Blonde/Brown Red-Violet
6/77 Dark Blonde/Intense Brown
66/45 Intense Dark Blonde/Red Red-Violet
7/0 Medium Blonde/Natural
7/03 Medium Blonde/Natural Gold
7/1 Medium Blonde/Ash
7/3 Medium Blonde/Gold
7/4 Medium Blonde/Red
7/43 Medium Blonde/Red Gold
7/7 Medium Blonde/Brown
7/71 Medium Blonde/Brown Ash
7/73 Medium Blonde/Brown Gold
7/75 Medium Blonde/Brown Red-Violet
7/89 Medium Blonde/Pearl Cendre
7/97 Medium Blonde/Cendre Brown
77/45 Intense Medium Blonde/Red Red-Violet
8/0 Light Blonde/Natural
8/03 Light Blonde/Natural Gold
8/3 Light Blonde/Gold
8/35 Light blonde/Gold mahogany
8/41 Baby Light blonde/Red ash
8/43 Light Blonde/Red Gold
8/71 Light Blonde/Brown Ash
8/73 Light Blonde/Brown Gold
8/81 Light Blonde/Pearl Ash
9/0 Very Light Blonde/Natural
9/01 Very Light Blonde/Natural Ash
9/03 Very Light Blonde/Natural Gold
9/16 Very Light Blonde/Ash Violet
9/3 Very Light Blonde/Gold
9/73 Very Light Blonde/Brown Gold
9/75 Very light blonde/Brown
9/97 Very Light Blonde/Cendre Brown
10/0 Lightest Blonde/Natural
10/01 Lightest Blonde/Natural Ash
10/03 Lightest Blonde/Natural Gold
10/1 Lightest Blonde/Ash
10/3 Lightest Blonde/Gold
10/6 Lightest Blonde/Violet
10/34 Lightest blonde/Gold
10/73 Lightest Blonde/Brown Gold
10/81 Lightest Blonde/Pearl Ash

Wella Professionals Color Touch Pure Naturals demi-permanent hair color.

Color Touch was developed to match the Koleston Perfect shade palette and allow for quick, low-maintenance color changes. This demi-permanent, ammonia-free color formula is enhanced with keratin and provides high shine and genuine, natural hair color results.

• Color Touch emulsion allows precise development of professional hair color.

• Ammonia free
• High shine for stunning high fashion results
• Low maintenance, virtually invisible root re-growth.
• Color Touch professional hair color has been developed to perfectly complement and mirror the Koleston Perfect Shades to meet all your hair color ideas.

What it is:
• Vibrant demi-permanent color
• Up to 70 % gray coverage (Color Touch Plus)
• Lasts up to 24 shampoos
• High shine for stunning high fashion results
• A comprehensive and versatile demi-permanent color portfolio for unlimited creative color possibilities.
• Color Touch, Color Touch Sunlight's (except sunlight/0) and Color Touch Relights.



If you are not completely satisfied with a Brighton Beauty Supply purchase we would gladly accept returns of eligible (new, unused, and unmarked) products within 30 days of delivery. Brighton Beauty Supply does not offer exchanges at this time.

We encourage you to check your items upon receipt of the package to make sure you received exactly what you ordered. In rare cases items can be damaged in transit or your package can arrive open with missing items, please contact our customer support team as soon as possible.

All Claims Must Be Made Within 14 Days from receipt of the package. We will provide a pre-paid return label if a mistake was made on our end. If Return is made for any other reason (change of mind, dislike the color, ext.), the customer will be responsible for shipping the items back to our facility.

Items must be returned to us new, unused with all original boxes and seals attached. We ask you to use the original packaging or any other carton box to ship your items back to us. Shipping them in a plastic bag will damage the item(s) in transit and will not be accepted for a refund. Returns that do not meet our policy will be refused or sent back to you at your cost. Brighton Beauty Supply monitors return activity for abuse and reserves the right to limit returns in all instances. All returns are subject to validation and approval at Brighton Beauty Supply’s discretion.

Use of Promotional Free Shipping Option

Brighton Beauty Supply offers promotional free shipping for orders exceeding a certain amount. Brighton Beauty Supply reserves the right to change promotional amounts anytime, without any notice. We encourage our customers to check the updated information on Brighton Beauty Supply homepage before placing any orders.

Returning Orders with Promotional Free Shipping

Customers returning any items back to our facility for a refund will be responsible for shipping fees, unless there was a mistake on our part. Customers are responsible for shipping the products with a reputable carrier and saving the tracking information as a proof of shipment. Upon receiving the package(s), our return department representatives will inspect all items returned for their eligibility. If all items meet our return policy, a refund will be issued back to the original payment method. Otherwise, we will contact the customer via email for further instruction. 

PLEASE NOTE: If the total of the order becomes less than promotional free shipping amount after returning an item(s), the original shipping fee will be deducted from the refund. Customers can check the original shipping fee by putting desired items in the shopping basket and inserting their zip code. Our shipping fees vary depending on destination. 

Non Returnable, Non Refundable Items

Due to Health and Hygiene Concerns, sales of Nail Polish, Clipper Blades, Hair Brushes, Nail Files, Skin Care Cosmetics, Make Up Brushes and ext. will be considered as Final Sale and Will Not be eligible for return.

Repeated Returns

We offer a flexible returns policy to make your online shopping experience even easier. We do monitor the number of returns made by customers and continued returns will be flagged and may, at our discretion, lead to the closure of your Brighton Beauty Supply account or future orders being refused.

Return Shipping Address

Please ship your items to the address below, including your order number.

Brighton Beauty Supply
Return Department (Order # space for order number)
419 Brighton Beach Ave
Brooklyn, NY 11235

Contact our customer care team by emailing info@brightonbeautysupply.com if you have any further concerns.



Customer Reviews

Based on 9 reviews
Jeri Schmidt

Love this product

Victoria Volkova

Wella Color Touch Demi-Permanent Hair Color 2 oz

Sharon Salazar-Gomez

Wella Color Touch Demi-Permanent Hair Color 2 oz

M. Hennessy
Responsive customer service.

Flawless transaction. Great customer service. Highly recommend.

Victoria V
Wella vibrant reds

Love this product! It worked so well for me for my strawberry blonde hair. My hair is silky and it doesn’t fade quickly

Search our store

Subscribe to back in stock notification