• Pravana Pure Light Balayage Lightener 16 oz

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Pravana Pure Light Balayage Lightener 16 oz

SKU#: 82064

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Finally, a lightener created specifically for the art of balayage! PRAVANA creates another color innovation with its Pure Light Balayage Lightener, a lightener so unique from lighteners of the past, stylists will find balayaging to be easier than ever before. Freedom from foils, sanctuary for blondes, enlightenment for artists.

Foils are traditionally necessary to keep lighteners moist, so they can continue lifting. Pure Light Balayage Lightener works in a significantly different way. PRAVANA’s proprietary blend of Rice Flour and Kaolin Clay actually hardens and creates a shell around the hair, insulating the lightener inside, allowing the product to continue processing without drying or needing foil. This unique hardened shell also allows hair artists to layer sections for foil-free lightening with no fear of transfer. For optimal performance, use Pure Light Balayage Lightener with one of the three Pure Light Balayage Activators. This ensures the most effective Balayage consistency. Special blonding catalysts in the Activators, when paired with Pure Light Balayage Lightener, create a synergistic fusion that perfectly optimizes open-air lightening, while preserving the integrity of the hair.

Balayage is a special, artistic, open-air form of highlighting that requires a special lightener. PRAVANA brings hair artists Pure Light Balayage Lightener, a specifically formulated lightener to purposefully create effortless, natural blondes, as if touched by the sun. PRAVANA’s proprietary blend of Rice Flour and Kaolin Clay forms an outer shell that hardens, encapsulating the hair and lightener inside keeping it moist and allowing for extended open-air processing. The Aloe Vera pairs with the Aloe Vera found in the Pure Light Balayage Activators to cohesively keep the lightener moist and preserve the integrity of the hair. The Keratin Protein in the formula strengthens the hair as it is being lightened, for a full-circle of protection to create beautiful Balayage results. The smooth, whipped consistency allows hair artists to be precise in their application with no bleeding, swelling or movement.

How to use:
Mix Pure Light Balayage Lightener with Pure Light Activator of your choice.

Mixing Ratios:
-1 : 2 (PRAVANA Recommended)
-1 : 1 ½ (thicker)
-1 : 2 ½ (thinner)

Apply to dry hair. Process until desired lightness is achieved. Keep in mind, the Aloe Vera in both the Lightener and Activators work together to preserve the integrity of the hair being lightened. Lightener additives are not necessary when lightening with Pure Light Balayage Lightener and may actually slow processing and create inconsistent results. For added color possibilities tone with the ChromaSilk Express Tones that come in 8 beautiful shades that tone in 5 minutes.

COVID-19 UPDATE

Given the exceptional circumstances, we may not be able to respond right away. We are here to support you.

  1. We currently have limited customer service staffing, and it may be difficult to reach us by phone.
  2. We will make every effort to ship your order on or before the estimated shipment date.
  3. Order processing may take longer than usual, and as a result, our shipping time will be a little longer than you usually expect.
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*Please email us at info@brightonbeautysupply.com We will respond by email as soon as we are able to.

*Please do not contact us for status updates. We will respond by email as soon as we are able to process your order.

If you are not completely satisfied with a Brighton Beauty Supply purchase we would gladly accept returns of eligible products within 30 days of delivery. We encourage you to check your items upon receipt of the package to make sure you received exactly what you ordered. In rare cases items can be damaged in transit or your package can arrive open with missing items, please contact our customer support team as soon as possible. All Claims Must Be Made Within 14 Days from receipt of the package. We will provide pre-paid return label if mistake was made on our end. If Return is made for any other reason (change of mind, dislike the color, ext.), customer will be responsible for shipping the items back to our facility. Items must be returned to us unused with all original boxes and seals attached. Returns that do not meet our policy will be refused or sent back to you at your cost. Brighton Beauty Supply monitors return activity for abuse and reserves the right to limit returns in all instances. All returns are subject to validation and approval at Brighton Beauty Supply’s discretion.

Due to Health and Hygiene Concerns sales of Nail Polish, Clipper Blades, Hair Brushes, Nail Files, Skin Care Cosmetics, Make Up Brushes and ext. will be considered as Final Sale and Will Not be eligible for return.

For more detailed information on our Shipping and Return Policy please click here or contact our customer care team by emailing info@brightonbeautysupply.com if you have any further questions.

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