Joico Lumishine Repair+ Demi-Liquid Color Shades Ammonia-Free 2 oz

NEW Blue Violet, Platinum Violet, and Violet Gold series—three cool shade extensions to your LumiShine Demi-Permanent Liquid palette! With this radiant range of violet-based hues, you’ll eliminate unwanted warmth, impart a hint of icy iridescence, and unlock a brilliant spectrum of cool blonde tones: shimmering blondes, high-beam pearl blondes, gleaming taupe blondes, crystal-clear platinum blondes, and more.

Unwelcome brassy tones meet their match with LumiShine’s NEW BV, PV, and VG series. A cooling violet base and dazzling prismatic reflection do all the hard (and glam) work for you, correcting and customizing pre-lightened hair for cool blonde results with the LumiShine luminosity you love.

• Delivers up to 2X the shine.
• 100% replenished and re-strengthened hair.
• Nourishing protection that seals in moisture, softness, and shine for up to 30 shampoos.
• Ammonia-free, pH-balanced formula.
• Ideal viscosity for drip-free bottle application.
• Versatile formula—corrects, glazes, glosses, and blends gray.
• Neutralizes unwanted brassy yellow/orange tones.

1. Mixing Instructions: Mix 1:1 (equal parts color and 5 Volume LumiShine Developer) Ideal viscosity for drip-free bottle application.
2. Pour developer in bottle and add color. Place finger over bottle cap and shake to mix thoroughly.
3. Processing Time: 5 to 35 minutes depending on desired result.
4. Process at room temperature or with heat.
5. Post-Color Service: Rinse thoroughly. Acidify with K-PAK Professional Cuticle Sealer, rinse.
6. Apply K-PAK Color Therapy Shampoo to scalp and massage well. Work through hair lengths. Rinse thoroughly. Squeeze out excess water.
7. Apply K-PAK Color Therapy Conditioner to hair lengths after squeezing out excess moisture. Massage throughout hair and leave in for 5 minutes. Rinse thoroughly. Towel-dry hair.
8. Style as needed with preferred Joico styling products.

Ideal When:

• You want to refresh blonde hair that has gone brassy in between lightening services.
• You want to add a creamy, prismatic dimension to cool blonde hair.
• You want to create pearly blondes without a hint of warmth.
• You want the convenience of pre-blended toner/gloss that allows you to create on-trend blonde looks with a hint of iridescence.
• You want to counter unwanted warmth with a cool touch.

Returns

If you are not completely satisfied with a Brighton Beauty Supply purchase we would gladly accept returns of eligible (new, unused, and unmarked) products within 30 days of delivery. Brighton Beauty Supply does not offer exchanges at this time.

We encourage you to check your items upon receipt of the package to make sure you received exactly what you ordered. In rare cases items can be damaged in transit or your package can arrive open with missing items, please contact our customer support team as soon as possible.

All Claims Must Be Made Within 14 Days from receipt of the package. We will provide a pre-paid return label if a mistake was made on our end. If Return is made for any other reason (change of mind, dislike the color, ext.), the customer will be responsible for shipping the items back to our facility.

Items must be returned to us new, unused with all original boxes and seals attached. We ask you to use the original packaging or any other carton box to ship your items back to us. Shipping them in a plastic bag will damage the item(s) in transit and will not be accepted for a refund. Returns that do not meet our policy will be refused or sent back to you at your cost. Brighton Beauty Supply monitors return activity for abuse and reserves the right to limit returns in all instances. All returns are subject to validation and approval at Brighton Beauty Supply’s discretion.

Use of Promotional Free Shipping Option

Brighton Beauty Supply offers promotional free shipping for orders exceeding a certain amount. Brighton Beauty Supply reserves the right to change promotional amounts anytime, without any notice. We encourage our customers to check the updated information on Brighton Beauty Supply homepage before placing any orders.

Returning Orders with Promotional Free Shipping

Customers returning any items back to our facility for a refund will be responsible for shipping fees, unless there was a mistake on our part. Customers are responsible for shipping the products with a reputable carrier and saving the tracking information as a proof of shipment. Upon receiving the package(s), our return department representatives will inspect all items returned for their eligibility. If all items meet our return policy, a refund will be issued back to the original payment method. Otherwise, we will contact the customer via email for further instruction. 

PLEASE NOTE: If the total of the order becomes less than promotional free shipping amount after returning an item(s), the original shipping fee will be deducted from the refund. Customers can check the original shipping fee by putting desired items in the shopping basket and inserting their zip code. Our shipping fees vary depending on destination. 

Non Returnable, Non Refundable Items

Due to Health and Hygiene Concerns, sales of Nail Polish, Clipper Blades, Hair Brushes, Nail Files, Skin Care Cosmetics, Make Up Brushes and ext. will be considered as Final Sale and Will Not be eligible for return.

Repeated Returns

We offer a flexible returns policy to make your online shopping experience even easier. We do monitor the number of returns made by customers and continued returns will be flagged and may, at our discretion, lead to the closure of your Brighton Beauty Supply account or future orders being refused.

Return Shipping Address

Please ship your items to the address below, including your order number.

Brighton Beauty Supply
Return Department (Order # space for order number)
419 Brighton Beach Ave
Brooklyn, NY 11235

Contact our customer care team by emailing info@brightonbeautysupply.com if you have any further concerns.