• Mydentity Guy Tang Demi-Permanent Shades 2 oz

View all products by Mydentity

Mydentity Guy Tang Demi-Permanent Shades 2 oz


$ 12.89  LIST PRICE: $ 13.50
You Save:

Choose Color
Choose Color
Champagne Dream 6
Champagne Dream 9
Champagne Dream 10
Pink Sky Dream 10
Silver Moon Dream 8
Silver Moon Dream 10
Crystal Clear
6A Dark Blonde Ash
10A Ultra Light Blonde Ash
6NI Dark Blonde Natural Ice
8NI Blonde Natural Ice
10NI Ultra Light Blonde Natural Ice
Naked Glow 7 Medium Blonde
Naked Glow 8 Blonde
Naked Glow 9 Light Blonde
Naked 10 Ultra Light Blonde
1 Black Midnight Blue
3MB Dark Brown Midnight Blue
5BB Light Brown Brown Beige
7BB Medium Blonde Brown Beige
9BB Light Blonde Brown Beige
9IG Light Blonde Ice Gold
3 Dark Brown Midnight Violet
5 Midnight Fantasy Light Brown
6 Dark Blonde Midnight Rose
Wicked Shadow 7 Medium Blonde
Shadow Ash 9 Light Blonde
6DL Dark Blonde Dusty Lavender
8DL Blonde Dusty Lavender
10DL Light Blonde Dusty Lavender
6SS Dark Blonde Silver Smoke
8SS Blonde Silver Smoke
10SS Light Blonde Silver Smoke
7RG Medium Blonde Rose Gold
9RG Light Blonde Rose Gold
Misty Mauve
Golden Sand
Sand Storm
Golden Sand X-Press Toner

Mydenity Demi-Permanent Hair color featuring breakthrough MiruStyle X-HPdelivering x-treme heat protection to radically reduce the damaging effects of thermal styling and advanced VibraRiche technology for hair color with 2 times the shine.

• Pre-blended, signature shades enable stylists to easily recreate the most demanding hair color trends of the season.
• Break-through Mirustyle X-HP delivers x-treme heat protection up to 450º to radically reduce the damaging effects of thermal styling
• Advanced VibraRiche technology enriches the vibrancy and intensity of color for hair color with 2 times the shine
• An exclusive Keratin and Argan Seed Oil Blend to improve the overall integrity of the hair while providing maximum color retention and vibrancy
The fragrance specially formulated by Guy Tang's favorite Lavender Fragrance

How to use:
• #Hairbestie, mix one part Demi-Permanent Color Crème with two parts Demi-Permanent Developer 6V (1:2), and apply color.
• Process for 5-25 minutes.
• For more opaque coverage, mix one part Demi-Permanent Color Crème with one part Demi-Permanent Developer (1:1).



If you are not completely satisfied with a Brighton Beauty Supply purchase we would gladly accept returns of eligible (new, unused, and unmarked) products within 30 days of delivery. Brighton Beauty Supply does not offer exchanges at this time.

We encourage you to check your items upon receipt of the package to make sure you received exactly what you ordered. In rare cases items can be damaged in transit or your package can arrive open with missing items, please contact our customer support team as soon as possible.

All Claims Must Be Made Within 14 Days from receipt of the package. We will provide a pre-paid return label if a mistake was made on our end. If Return is made for any other reason (change of mind, dislike the color, ext.), the customer will be responsible for shipping the items back to our facility.

Items must be returned to us new, unused with all original boxes and seals attached. We ask you to use the original packaging or any other carton box to ship your items back to us. Shipping them in a plastic bag will damage the item(s) in transit and will not be accepted for a refund. Returns that do not meet our policy will be refused or sent back to you at your cost. Brighton Beauty Supply monitors return activity for abuse and reserves the right to limit returns in all instances. All returns are subject to validation and approval at Brighton Beauty Supply’s discretion.

Use of Promotional Free Shipping Option

Brighton Beauty Supply offers promotional free shipping for orders exceeding a certain amount. Brighton Beauty Supply reserves the right to change promotional amounts anytime, without any notice. We encourage our customers to check the updated information on Brighton Beauty Supply homepage before placing any orders.

Returning Orders with Promotional Free Shipping

Customers returning any items back to our facility for a refund will be responsible for shipping fees, unless there was a mistake on our part. Customers are responsible for shipping the products with a reputable carrier and saving the tracking information as a proof of shipment. Upon receiving the package(s), our return department representatives will inspect all items returned for their eligibility. If all items meet our return policy, a refund will be issued back to the original payment method. Otherwise, we will contact the customer via email for further instruction. 

PLEASE NOTE: If the total of the order becomes less than promotional free shipping amount after returning an item(s), the original shipping fee will be deducted from the refund. Customers can check the original shipping fee by putting desired items in the shopping basket and inserting their zip code. Our shipping fees vary depending on destination. 

Non Returnable, Non Refundable Items

Due to Health and Hygiene Concerns, sales of Nail Polish, Clipper Blades, Hair Brushes, Nail Files, Skin Care Cosmetics, Make Up Brushes and ext. will be considered as Final Sale and Will Not be eligible for return.

Repeated Returns

We offer a flexible returns policy to make your online shopping experience even easier. We do monitor the number of returns made by customers and continued returns will be flagged and may, at our discretion, lead to the closure of your Brighton Beauty Supply account or future orders being refused.

Return Shipping Address

Please ship your items to the address below, including your order number.

Brighton Beauty Supply
Return Department (Order # space for order number)
419 Brighton Beach Ave
Brooklyn, NY 11235

Contact our customer care team by emailing info@brightonbeautysupply.com if you have any further concerns.



Customer Reviews

Based on 1 review
Ellen Wilkin

I’m a double process blonde and I always go back to Guy Tang ! His formulas are excellent, my hair is always in great condition afterwards and it feels great ! Thank you Guy !! I will always purchase his bleach, developers and toners when I want my beautiful platinum blonde. For reference I am an 8N naturally.

Search our store

Subscribe to back in stock notification